If you want to learn logo design there are heaps of premium books and training resources out there that you can invest in, but if you want to learn on a budget thankfully there’s plenty of free resources out there too, but it can be quite overwhelming to know where to start and what to […]

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The following is a guest blog post contributed by Marie Fincher.   What Does It Mean To Rebrand?   Your company’s brand is more than a memorable name or attractive logo design. To build a brand is to communicate a business’ story and ethos, to build its reputation, and to solidify its position in the […]

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The following is a guest blog post contributed by Robert Katai from Bannersnack.   In order to make your business shine and prosper you first have to be as flexible as possible regarding technology and management. Pristine planning helps you with all of your organisational skills and gets your business going on all levels. Many persons […]

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In June 2017 I made the decision to start a Logo Design Facebook group called the Logo Geek Community. I thought it would be a great way for designers who listen to the podcast (which was released at about the same time) to discuss the show, to chat logo design and to get feedback on their […]

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The following is a guest blog post contributed by Lexie Lu of Design Roast.   One of the best things about the modern age is that you can truly forge your own path as a creative. If you’re a writer, you can simply write. And if you’re an artist, you can sketch or create. So many […]

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Are you a talented logo designer who’s confident about what you create, but you’re failing to attract new clients? Do you ever start to doubt your skills and wonder “maybe I’m just not good enough”?… Chances are, you don’t lack the talent or skills, but that your work is simply not being found by your […]

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This is a guest blog from Del Mauricio, a multi-media designer and founder of Aesthetic Philosophies – a graphic design consultancy and blog.   For decades, logo designers have relied on a set of design principles and intuition to create successful logos. Most designers through years of experience and practice know what works. Yet, they may […]

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I’ve been working freelance (part time) now for just over a year, and throughout most of that time I’ve been using a fairly old 23 inch iMac. It did the job, but I knew I needed to upgrade as it was slowing me down… and, whilst previously I was happy to wait, suddenly that time […]

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The following is a guest blog post by Alice Jackson from Designhill.   The importance of a logo cannot be understated. It is the graphical representation of a company’s identity and this small symbol is so powerful that it can make or mar your company’s reputation. No matter how amazing your services are, how unique your […]

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This is a guest blog post kindly contributed by Robert Katai of Bannersnack, the online banner maker.   Whether we are talking about a small company or a big corporation, the brand and the corporate identity are the two most important things. They are dependent on each other and they make the connection between the customers […]

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Logo designs are everywhere. I look around me now, and I can easily count up at least 10 different logos without much effort… they are scattered around us everywhere we go, are embedded in our culture and way of life. They influence our decisions, communicate and represent a company’s values, and are often full of […]

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As part of my plan for 2017 to roll out more frequent content, I’m also pulling in guest posts from the Logo Geek community to share graphic design insights and wisdom that I can learn from too. This is a superb guest blog post from Evan Brown, who is a Marketing Manager and Blogger over […]

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Want to design logos? If so, there’s are a number of tools you’ll need before you can get started. Thankfully, almost every home has the tools already available, meaning you’ll be able to start designing logos right away without needing to spend a penny. Here’s a run down of the tools I use as a logo designer:   Pencils […]

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We are in a new space age. Entrepreneurs, government spinoffs, advocacy groups, scientists, engineers and companies are competing and collaborating with each other to get humans into space on a scale and for reasons vastly different from that of the 1960s, when America and Russia were pretty much the only players, each alternately one-upping each […]

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Here today I don't use Mood Boards as part of my usual logo design process. I have however, seen other designers use them successfully, and it's made me curious... am I missing a trick? As always I like connecting with other designers who have been successful with different tools and approaches. This time, I reached [...] Continue Reading

Since putting more energy into my freelance logo design business by going freelance I’ve thought long and hard about making my business better; how can I be more productive, efficient and profitable. Part of this thinking has included reviewing my logo design prices… am I charging enough? Here today, I keep it simple for myself […]

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Some exciting news!! I've been featured in this months issue of Photoshop Creative (issue 144) in the advanced feature Branding in Photoshop, where they aim to uncover the secrets behind branding projects and the role Photoshop plays in the design industry. A few weeks ago I was contacted by one of the magazine editors to [...] Continue Reading

I started my design career working in print design (brochures, leaflets etc), where I applied grid systems to my designs, and it made the work look super professional. When I started designing logos I applied similar rules to my work and found it brought the same level of uniformity I had hoped. But there was [...] Continue Reading

Everywhere you look these days, there’s some kind of competition being run that’s geared towards creatives. If it’s not a contest to score the music for a short film, then it’s a company looking for the perfect illustration for their new product. More often than not, the businesses putting on these contests and competitions are […]

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I'm doing something big and scary... stepping into the unknown... I have no idea how this will go. From May 2016 onwards Logo Geek will no longer just be a side venture. On Thursdays and Fridays I will be working as a freelance graphic designer so I can focus on growing Logo Geek, and my [...] Continue Reading