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Designing Logos & Content Marketing

An interview with
Jeremy Mura


Jeremy Mura is a brand identity designer, educator and content creator based in Sydney, Australia. In this interview we'll discover how he first started out as a freelance designer, and dive into his logo design process. Jeremy is also a successful video content creator, with a focus on content marketing, so we'll learn what works for him, how he plans his week to create content around client work, and how he uses those skills to diversify his income with multiple revenue streams.

Jeremy Mura Interview Transcription

Ian Paget: Jeremy, I think we should go back to the beginning. I think it's always good to hear people's origin story. I think that's a good starting point for this. How did your journey into graphic design or logo design first begin?

Jeremy Mura: I think it all started when I was a little kid. My dad was into IT, so I was into computers, and my mom was very creative into art and music. When I was in high school I ended up choosing multimedia and, in that class, I actually got to use Photoshop for the first time. And so, my love for art and computers was combined, and I fell in love with Photoshop, and I think that was all the way back in 2009 or 2010 when I was still in school. So yeah that's when I sort of got into design, and then I graduated in 2011 and I went to university, and my first two years I actually failed. I tried to get into a prestigious university called University of Sydney. I'm in the city in Australia which is pretty cool. But that part of my life I wasn't really focused, and I was lazy, and partying and stuff.