The Personality of Type, with Sarah Hyndman [Podcast Ep1.6]

The Logo Geek Podcast is Sponsored by Freshbooks

Every font has a personality that influences your interpretation of the words you are reading. In this weeks podcast Ian chats about this with Sarah Hyndman, the creator of TypeTasting, a range of fun events and experiences around type, which also doubles up as a research platform so to truly understand how every day people perceive type. In this episode we discuss Type Tasting events, how to select the perfect typeface for a logo, and Sarah’s fantastic books for designers, including ‘why fonts matter’.

For more great insights listen to the podcast interview with Sarah Hyndman. You can listen on iTunesSoundCloudStitcher or Google Play Music. You can also check out more great interviews like this one on the Logo Geek Podcast page.

Thank you to FreshBooks for sponsoring this episode of the Logo Geek Podcast.